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Freshmarketer is an amazing conversion optimization suite that is a must-have for any website owner with a small or big business.

From analyzing your visitors, optimizing your web pages, engaging with your visitors this tool does everything for you to help you attain your goals.

You can start with the free plan first to get an idea of how it works. If satisfied with the results go ahead and grab the premium version and enjoy more benefits.

Here are some of the features that you can have with Freshmarketer:

  • Split URL Testing
  • Funnel Analyze
  • A/B Testing
  • Real-time Tracking

and a lot more. Overall its an all in one solution that provides you with everything you need for a successful website.

Alternatives to Freshmarketer


SiteGainer is a powerful platform that has all the tools that you need to optimize your site. There are six main features of the platform.

  • Personalization
  • Multivariate testing
  • A/B testing
  • Heatmaps
  • Surveys
  • Popups

You can edit every single element with the powerful user interface, without coding. All the features you can have on your site with just one line of a script.

VWO is a conversion optimization platform that also lets you do proper A/B testing. It allows you to do proper audience research, helps build you a roadmap and build a website that continually improves with controlled experimentation.


  • Heatmaps
  • Easy to use an editor
  • Real-time reporting
  • Integrate with WordPress, Shopify, Joomla, etc
  • Access data using APIs
  • Testing and optimization idea

VWO got a trial for you to try.

Google Optimize

Google Optimize let you run tests on every visitor and help you optimize your website. It is free to get started and excellent for business. It helps you in improving almost every aspect of your website including UX, A/B testing, redirect tests and much more.


  • Visitor specific customization
  • Easy to set up and drive results
  • Support experiment types
  • Server-side experiments
  • Supports simultaneous experiments

Google Optimize work well with Google Analytics, Ads, AMP, BigQuery, Firebase, etc.


Test how good your web design idea is with the amazing Convertize. It will tell you exactly how your idea is by identifying the best variation.

This will undoubtedly make things much easier for you because you can quickly bring in changes to make your idea better in case the earlier one does not work out.

Not just this, it also lets you make changes on your existing website easily and in no time.

Convertize is loaded with exciting features. Here are a few:

  • Apply social proof to see people's reactions
  • More than 250 optimizing tactics
  • Great compatibility with various platforms like WordPress, Magento, Shopify etc.
  • Persuasive notification and tactics

Zoho PageSense

Zoho PageSense is a fantastic A/B testing and website optimizing software that is available at an affordable price.

With this tool, you can test your web design ideas and analyze your visitors to boost your conversions. As a result, your revenue can be tripled in no time at all.

This tool can be integrated with various other applications too so that you can interconnect all your insight for a better understanding.

These are just a few features.

  • Collaborate your work team based on their roles to get input on various aspects
  • Add an extension to your chrome browser
  • Real-time analytics
  • Powerful segments to see how niche segment of your audience is interacting with the website.


Optimizely is a brilliant tool that lets you optimize your website with just a few clicks of the mouse.

The robust features of Optimizely have attracted popular players like HP, eBay, IBM, Visa etc and they have loved it for its services.

If you have a design idea in mind for your website, go ahead and check it with Optimizely. It will tell you how responsive it will be.

Check out some of the features by Optimizely:

  • Lets you test your digital products, commerce, and campaigns
  • Lets you run, manage and share a number of experiments
  • User-friendly