A pattern precisely means a “repeated decorative design.”
Today, there is a huge variety of patterns on every surface and product. Be it packaging, outdoor branding, web design, digital product, logo, brand, murals, typography, posters, illustration, 3D design, mobile apps, or character designs.
As a result, designs and patterns rule the marketing arena in every way possible. It plays a crucial part in the direct promotion and holds power to attract buyers at a single glance.
Millennials and Gen-Zs are visual consumers, meaning if they like a product's design and packaging, they will most likely buy it. This is why pattern design is a need of the moment. Because of these reasons, a graphic and web designer needs to champion this art to capture the market.
A pattern-making tool or software helps creative designers generate ready-made designs and customize them to their needs. A good pattern-maker is equipped with various features and tools like colors, textures, gradients, transforms, texts, and patterns that help create unique pattern designs.
Currently, technology is making it pretty easy for making this pattern-making process easier. Before we move towards some valuable tools and services, let us look through some excellent use cases of repeated patterns in designs.
What are the use cases of repeated patterns in designs?
Repetition in pattern design reinforces and makes a person familiar with the brand's logo, message, and tagline. Consistency is maintained via repetition using similar shapes, fonts, colors, and textures. A brand practically uses the phrase “drum into one's head” through repetition.
Here is an album cover of a famous BTS song called ‘Dynamite.' The cover uses repetition to lure fans' attention and help them memorize the name by repeating the text “Dynamite” in a big, colorful font. Although they have not used any band members' pictures to create the hype, the repetitive pattern design will still get the message across.
This hamper box design uses a pattern of repeated shapes on each side of the box. This minimal pattern design creates a clean aesthetic by using white space. It allows eyes to rest and don't call for too much attention. Here, the brand name takes center stage and enables it to gain focus.
Landing page design
This landing page design uses beautiful illustrations. It uses motifs like envelope and flora as a repetitive pattern design. The use of bright, contrasting colors creates balance. The pink-toned red flowers match the color of the “Free Sign Up” box to create harmony in an overall design.
This book cover uses symmetrical typography along with repetitive horizontal lines. The picture uses lines and circles to create an attractive geometric design. This pattern design coincides nicely with the book's title and uses books and textures as repetitive elements.
Spiderman Movie Poster
This classic spiderman movie poster uses a spider web theme to emphasize the movie's theme. The repetition of slanting lines and shapes creates interesting geometric patterns, as well as the color scheme of blue, red, and white, is balanced throughout the poster. The use of varied textures has made the character focal point of the poster.
So, these were some of the best use cases of pattern designs available in the market.
Patterns are much more than a decoration. They are a vital component in a graphic designer's toolbox. Therefore, it's essential to know the easiest and best tools and services a graphic designer can employ to create an original pattern design.
Let us move towards some popular services and tools to help you with pattern making.
Fiverr is a marketplace that offers the best pattern design services at competitive prices. A person can outsource the project if the deadline is near. The creative freelancers are experienced and deliver high-quality results in a given time.
The review and rating system on individual sellers ensure transparency of the work ethic and quality. In addition to graphic designers, there are app designers, logo creators, illustrators, flyers, and banner designers as well. They can create original seamless patterns for the buyers at different prices.
Upwork is another service provider app that offers pattern design specialists. It connects freelance professionals as well as businesses. They help deliver a high-quality product for high-value clients. Upwork has thousands of graphic designers and creative artists who can create illustrations, logos, vector seamless designs, minimalist modern illustrations, character designs, cartoons, and more.
Many top-rated designers on Upwork have successfully delivered quick and unique pattern designs. Moreover, with the advanced search feature, one can filter out their designers based on location, hourly rate, job success ratio, and many such parameters.
Repper is a paid app for personal use. It offers two plans, namely, Pro and Hobby. If you plan to use the patterns for commercial purposes like client projects or for selling digital designs, you can go for the Pro plan, priced at $9.99/month. On the contrary, if you plan to use the patterns for purely non-commercial purposes, you can opt for a Hobby plan priced at $4.99/month.
However, one can always switch later. Repper also offers a 14-day trial. The advantage of using a pro plan is that a creator enjoys the commercial rights of the pattern they make.
Patternico creates unique backgrounds for free. It is a seamless pattern generator and lets the user choose any icon background or change the color of the placements to make original custom patterns. Furthermore, it is the best tool to create pattern designs for websites and UI/UX projects.
A user can either use open-source icon-packs or easily upload their graphics or icons to create patterns. Apart from that, Emoji patterns are one of their famous template among designers. This site also offers font and line icons that can be used anywhere in designs.
Patterninja is a great pattern-generating tool run by Sergiy Yavorsky that gives users control over every element. For instance, one can create patterns out of ready-made icons that can be rotated, positioned, and scaled in every way possible.
The creator can also use its images as elements and designs. They can be made within a few minutes and downloaded and shared with others. Moreover, every designer who has worked with Photoshop would be used to working with layers. So, Patterninja also offers layers that can increase the efficiency of creators on the platform.
Lazymau is an absolutely free platform for creating seamless patterns within seconds. It is not limited to the available open-source icon-packs. You can even upload your own icons and graphics to make patterns as per your requirements with ease.
Lazymau is helping creators make seamless patterns using its simple and intuitive interface.
Creative Cloud Adobe
Creative Cloud Adobe is a collection of over 20 videos, photography, design, UX, web, and social media apps. Additionally, it offers integrated essentials like font families and color palettes. It also provides collaboration options.
You can create beautiful and enticing designs and patterns with Creative Cloud. The pattern creation process is pretty simple with this tool, as you have to just move the scale to adjust any existing pattern.
The InDesign app is a page design software that lets users create beautiful graphic designs with typography. By opting for this service, you can work easily and seamlessly with other Adobe products such as Adobe Photoshop, Adobe Illustrator, and many more.
Tabbied is a pattern-generating site. They aim to build simple design tools to create art. It's easy to use. One has to pick up a design from source artwork, customize colors, and choose settings for the design. Later on, you can finally download the customized design for free.
A user can create beautifully generated patterns or artwork to use for websites, wall art, and more. The best part of the site is the example to use, where they provide some design examples from which any creator can take inspiration and create their own design.
Doodad is a tool for making websites fast, accessible, and expressive. It offers a free pattern generator tool that helps a user create unique, seamless, and royalty-free patterns. One can choose a base style and customize it with filters, colors, and transforms.
You can export your designs as SVG, PNG, and CSS. You can also use the customized pattern in any commercial project. Furthermore, by using the shuffle button, you can choose any random design and start working on that template.
Visiwig offers free and premium patterns. Vector pattern generator offers many free patterns to choose from that can be customized to make seamless patterns for a website or any other vector software.
It also provides 100 essential geometric and minimalist patterns at $30. These patterns are designed in a single color and are ready to be placed over solid colors, textures, gradients, or other patterns. Their resources of icons, patterns, and textures are also very useful in any project.
Picsart is the largest all-in-one creative platform of video, photo editing, and design tools. Revitalize any background with its pattern generator tool. Picsart pattern generator lets you upload the image and pick out a brand-new backdrop for it.
After that, you can customize it by adding text in various fonts, adding stickers, resizing or changing the background color, or even removing the background by using the background removal tool. The possibilities are endless with this one. Because of the Android version of Picsart, it stands much more above its competitors in terms of accessibility.
In conclusion, patterns have always been present in the market, whether on fabric, surface, accessories, packages, and products. Currently, these patterns are a wave on the digital platforms, as one can see them on every website. The above-mentioned tools and services will help you create the perfect patterns as per your requirements. So, you can try out any of them to create excellent patterns and designs.
You may now look at some graphic designer jobs.
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