Geekflare

UTM Validator

Validate campaign tracking URLs and inspect UTM parameters.

What Is a UTM Validator?

A UTM Validator checks whether a campaign URL includes the tracking parameters needed for analytics reporting. It helps catch missing, empty, or unexpected UTM tags before a URL is used in ads, newsletters, social posts, or partner campaigns.

Required Parameters

ParameterPurpose
utm_sourceIdentifies where the traffic comes from, such as google, newsletter, or linkedin.
utm_mediumIdentifies the channel, such as email, cpc, social, or referral.
utm_campaignIdentifies the campaign, launch, promotion, or reporting group.

Optional Parameters

ParameterPurpose
utm_termTracks keywords, audiences, or targeting terms.
utm_contentDistinguishes creatives, placements, buttons, links, or ad variants.

Tips Before Publishing

  • Validate links before sending newsletters or launching paid ads.
  • Keep source, medium, and campaign naming consistent.
  • Avoid empty UTM values because they can fragment reports.
  • Use the UTM Builder when you need to create a new tagged URL from scratch.
Free to start · No credit card required

Need this at scale? Try the Geekflare API.

One API key for scraping, search, screenshots, DNS, PDF, and more.

bash
curl -X POST https://api.geekflare.com/webscraping \
  -H "x-api-key: YOUR_API_KEY" \
  -H "Content-Type: application/json" \
  -d '{"url":"https://example.com"}'