Competitor price tracking and monitoring platforms are tools businesses use in the monitoring and analysis of competitor pricing strategies, as well as listings of competitor products. Competitor price tracking and monitoring platforms present information based on the data that they collect from different sources like e-commerce markets, competitor websites and other retail channels. The user can get insights into various pricing strategies from competitors.

Some of the uses of competitor price tracking and monitoring platforms include:

  • Collecting data
  • Monitoring prices and deals in real-time
  • Comparing prices
  • Presenting historical data for comparisons
  • Alerting on price changes
  • Recommending pricing changes based on analysis of competitors, etc

Moreover, it notifies the user when a price decrease or special offer takes place, so they may take advantage of the greatest offers. With the use of this technology, customers may shop more efficiently in today’s competitive market while saving money, time, and effort.

Making every purchase count is more important to your end customer than simply saving money. Consequently, price tracking gives you the power to ensure a better deal for your customers so that they shop wiser, making every transaction a successful win-win.

After all, a customer’s willingness to pay should benefit the customer, and that can only be done when you are price-savvy as a business.

The Geekflare team has researched and listed the best competitor price tracking platforms for your business.

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Prisync

Get a better position in product search results and increase profitability by making bulk cost adjustments automatically with Prisync. In a single, dependable dashboard, the price tracking software compiles all the competitor product prices and stock availability data you select.

Features:

  • Businesses of all sizes, from SMBs to Fortune 500 companies, rely on Prisync’s price and stock availability data for better control of inventory and to provide in-depth research and act with complete confidence. 
  • Depending on the size of the business, Prisync assists retailers in increasing their competitiveness, sales, and profit margins by an average of 3% to 20%.
  • The customer service representatives are always online to respond to any questions you may have in just a few minutes.

Furthermore, you need no credit card for subscribing to Prisync. A 14-day free trial time is provided to new customers so that they can choose their plan wisely. Professional, Premium, and Platinum plans are set depending on the number of product comparisons.

Try Prisync

Competera

To maintain the correct prices for the millions of goods in the assortment at any one time, retail pricing teams require co-piloting AI-powered software that can analyze all the relevant data. This is how Competera helps businesses to gain the confidence of their customers.

By continually calculating and re-quantifying billions of potential pricing combinations, the deep learning algorithms enable corporate clients to recover on average 6% of gross margin. 

Features:

  • Offers real-time price monitoring features that let organizations continually watch and examine competition prices.
  • The platform provides thorough benchmarking of Competitor Prices, allowing firms to contrast their pricing tactics with rivals.
  • Demand patterns, product interactions, and more than 20 pricing and non-pricing elements drive elasticity-based price optimization.

As a result top companies like Wiggle, Unilever, Sephora, etc are prime users of Competera. Thanks to its high efficiency, you may forget about unjustifiable price moves, inaccurate promo ROI projections, or margin-eroding stock clearing.

Try Competera

Priceva

Priceva provides a single interface to manage all metrics, with an automatic price comparison system to offer you an edge over others. There is no need for manual labour, as the platform offers pre-made reports every day and utilizes the rule-based repricing method to set ideal prices.

With Priceva you can learn useful information about the product cards’ descriptions, availability, reviews, and selection. Get ready-made Excel reports whenever it suits you, and keep track of sales data, stock levels, and product catalog details with Priceva.

Features:

  • Track product pricing across many markets with extensive seller information, providing you with a comprehensive picture of the marketplace’s competitive environment.
  • Set up your data-collecting parameters and monitoring cycle to suit the demands and objectives of your particular organization.
  • Receive updates on price, availability, and discount changes in real-time or daily to make sure you never miss important market developments.

All-in-all, Priceva is a comprehensive monitoring tool for a successful price plan with embedded Deep Learning algorithms. By paying close attention to competition pricing, you may maintain control over your market positioning.

Try Priceva

Pricefy

Keep an eye on your competitors’ prices in any nation, currency, or online marketplace (such as Amazon and eBay) , on a daily basis with Pricefy.

Be informed whenever your rival adjusts his prices, so you may modify your pricing strategy using your guidelines in real-time. Find out how competitive your pricing is, note when you are higher or lower, and then raise or drop them to boost earnings.

Features:

  • Using cutting-edge search technology, Pricefy A.I. compares your items to those of your rivals. You don’t need to manually input URLs after your competitors have been added to Pricefy; you can start monitoring them with just one click.
  • Stay one step ahead of your rivals, set your own standards for product pricing, and reduce the number of hours you spend on manual labour each week. With auto-repricing, your sales grow without affecting your profit margins.
  • Follow your competitors to get instant, daily, or weekly notifications and reports sent straight to your email or Slack account. With Pricefy, you can design your own custom alerts and reports in Excel, CSV, or XML and choose whether to get them instantly, daily, or once a week.

You can get 50 products for free during the trial period without needing a credit card. There is also an unpaid starter pack that gives you the facility of 50 SKUs and 3 competitors analysis. So wait no more and connect your store with just one click! 

Try Pricefy

PriceVent

A consistent pricing plan is the key to development and success in the market today. How can PriceVent assist? In order to reach a compromise and maintain margins, PriceVent can first provide you with extensive insights into the competitive environment. Second, you can comprehend the market and make knowledgeable pricing adjustments quickly and widely if you have access to valuable pricing analytics based on real-time data. 

Features:

  • Discover competitors’ pricing and obtain competitive insights on a single page that is meant to make it as easy as possible for you to understand the facts. This includes price positioning comparison, price trend history, and advanced filtering.
  • Useful data may be brought to life with the help of interactive widgets, like performance analytics and personalized graphs and charts.
  • Creates a schedule for receiving daily information and notifications in your mailbox with unlimited reports. Additionally, it automates pricing in accordance with your guidelines and confidently reprice.

Thus, PriceVent is a software as a service (SaaS) product. Only a device, a browser, and an internet connection are required. Monthly instalments or a 20% discount if you prepay for a full year of service.

Simply upgrade your plan at any moment or cancel it if it no longer interests you. Also, since your privacy is maintained, others will not be made aware of your monitoring activities.

Try PriceVent

Minderest

Minderest and Reactev are two tools offered by Minderest. These tools are designed for tracking prices and product selections. Keep track of merchants, markets, and comparison websites in any language, nation, or currency with this platform.

Recognize the tactics of your competitors to keep your distribution channels free of price wars. Also, you can automate pricing based on market positioning models and demand elasticity by utilizing artificial intelligence and precisely forecasting market shifts.

Features:

  • Keep a daily eye on the stock, discounts, and pricing of competitors.
  • Analyze the whole catalogs of your competitors. Filter by brand, category, and product type. Take a look at any information that is shown in the online store or marketplace where your competitors offer their products.
  • Map every unlicensed seller of your goods. Find out where they operate and other important information so you may take action to handle or formally establish their relationship with your business.

With 10+ years of experience, 100+ pricing projects, 1000+ successful ones, and 1B+ monitored prices, Minderest is really a huge setup for any aspiring business. Brands like HP, Loreal, eBay, and Decathlon are the most famous users of Minderest. With 99%+ data quality,  the platform is the preferred option for brands and merchants.

Try Minderest

PriceRest

PriceRest offers a comprehensive suite of tools for businesses looking to stay competitive in the ever-evolving e-commerce landscape. Its primary focus is on Intelligence Price Monitoring and Price Tracking Software. Allowing you to keep a constant watch on your competitors’ prices, this platform can track the daily fluctuations in stock availability, discounts, and pricing strategies employed by your competitors. 

Features:

  • It enables you to analyze your competitors’ entire product catalogues. You can filter this data by brand, category, or product type, gaining insights into the details. 
  • It goes a step further by helping you identify and locate unlicensed sellers of your products. This information can be crucial for taking appropriate actions to manage these sellers or establish a formal business relationship with them.
  • Offers the capability to automate your pricing strategies based on market positioning models and demand elasticity. 

Emphasizing its global reach, PriceRest allows businesses to monitor competitors and track prices worldwide. Thus, it is a robust tool for e-commerce businesses aiming to thrive in a competitive market. 

Try PriceRest

uXprice

What sets uXprice apart is its quick and hassle-free setup. You can get started in just minutes without the need for developers. This a powerful tool tailored for online retailers, brands, and distributors seeking to gain a competitive edge in the e-commerce arena.

uXprice specializes in the parsing of competitors’ prices, enabling you to keep a close eye on the pricing strategies employed by your competitors.

Features:

  • Offers dynamic pricing capabilities, allowing you to adjust your prices in real-time based on market conditions and demand fluctuations.
  • The platform focuses on optimizing your pricing strategy, ensuring you’re always competitive in the market.
  • Utilizes AI-based algorithms to collect prices from various sources, including advertisements, specific product links, and designated websites.

The platform provides metrics to gauge your competitiveness in the market, including average product prices and deviations from average prices. You can track prices through two methods: by linking to your product pages on your website or by utilizing data feeds from platforms like Google Merchant, Facebook, or Yandex.

Furthermore, with an intuitive and informative interface, uXprice makes it easy to manage your pricing strategy.

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Competitor Monitor

Gain a competitive edge by understanding your market better through Competitor Monitor’s pricing intelligence tools. The platform is your partner in achieving pricing excellence and gaining a competitive edge in your market.

Its powerful tools, real-time insights, and dedicated support make it indispensable for retailers and brands looking to thrive in today’s competitive landscape.

Features:

  • React instantly to market trends and changes, ensuring you stay ahead of your competition. Use their industry-leading price monitoring tools to track other retailers and e-commerce companies automatically.
  • Receive instant alerts on product availability, enabling you to promote the right products at the right time.  
  • Prevent data overload with actionable data. Access bespoke reports and advanced features, view pricing data, and market competition analysis 24/7.

With Competitor Monitor, you can compare your position in the market and monitor product levels, discounts, and reseller assortment across various industries. Prioritize actions and gain a competitive edge.

Try Competitor Monitor

Price2Spy

Handle competition effortlessly with Price2spy and monitor competitor prices up to 8 times per day. Track pricing trends and analyze how competitors adjust prices over time.

Leverage data analysis to make informed pricing decisions and boost your business. Compare your market position, protect your brand’s reputation through online sentiment analysis, and react to market trends.

Features:

  • Gain instant insights into your competitive position compared to rivals.
  • Stay ahead with instant or daily price and stock level change alerts.
  • Swiftly adapt your prices to market shifts using the Dynamic (re)pricing module. Discover who’s at the low and high ends of the market.

Price2Spy knows its way around bot protection solutions to monitor even sites that don’t want to be tracked. Seamlessly integrate Price2Spy with custom software or supported eCommerce platforms.

Try Price2spy

Now, let us have a look at why competitor pricing platforms are a good option.

Why Should You Use Competitor Price-Tracking Platforms?

The importance of rival pricing tracking software is explained here:

  • Competitive Advantage – By closely monitoring the price methods of your rivals, you may modify your own pricing to remain competitive without compromising profitability.
  • Market Insights – It gives useful information on market trends, enabling companies to foresee changes in demand and modify their price appropriately.
  • Profit Maximization – With reliable information on the prices of rivals, firms can find chances to increase profits by proactively altering their pricing approach.
  • Customer Retention – Offering reasonable rates can help you keep your current clients and draw in new ones, increasing customer loyalty.
  • Efficiency – Compared to manual pricing monitoring, real-time updates and automation save time and effort.

Since e-commerce has gained such popularity, Amazon price trackers have also been created for businesses that sell via the Amazon store. This is indicative of the high traction that online sales have gained among the masses.

The Competitive Advantage

For companies looking to keep their competitive advantage and make wise pricing decisions, competitor price-tracking software is a potent ally. Maintaining competitiveness in today’s fast-paced market is essential, and this software is essential to reaching that aim.

First off, it gives companies immediate access to the pricing tactics of their rivals. Companies may fast and strategically modify their own pricing systems by continually observing and comparing prices. This preserves their competitiveness without sacrificing profitability, a delicate balance that is sometimes hard to achieve.

Thus, businesses may better understand market dynamics by analyzing this data, allowing them to forecast changes in demand and adjust prices appropriately. Furthermore, it spots possibilities to improve pricing tactics, such as raising rates during moments of high demand or slashing prices during off-peak hours. Pricing adjustments through sales intelligence can greatly increase sales and profitability.

Final Words

Staying ahead of the curve is crucial in today’s intensely competitive business environment, where sales orientation is a must. For organizations looking to succeed, the platforms enlisted in this article are crucial resources. These tools provide unmatched insights into the pricing tactics of rival businesses, allowing for more informed price decisions, increased competitiveness, and increased profitability. 

These solutions offer priceless data-driven benefits regardless of whether you’re a large organization or a tiny startup. Businesses may make sure they survive and grow in a constantly changing industry by utilizing these platforms. Using rival pricing tracking and monitoring effectively will help you achieve long-term success.