If you’re wondering whether it’s worth investing in video marketing for your business, it is 100% yes.
In this highly visual digital age, video content is critical in attracting potential customers, ensuring retention, and maximizing sales. According to a recent study, the demand for video content and resources is significantly increasing; about 91% of customers want to view more online video content from brands and businesses.
In addition, 78% of video marketers say that video directly helped them increase business sales, and 83% claim that video content helped them generate more leads.
However, while video content provides businesses with an excellent Return on Investment (RoI), creating professional videos that appeal to customers can be a significant challenge.
Even if you use the best video editing software, the process can be laborious, time-consuming, and requires excellent skills to generate great results.
This is where Artificial Intelligence (AI) based text-to-video converters come into play. These generators make creating high-quality videos from any text easy, making your life easier.
In this article, we’ll see the best AI text-to-video generators and how they can help you overcome the challenges you may face when creating professional videos for your business.
Challenges Associated with Professional Video Production
While video marketing provides the highest RoI to businesses than any other form of media, the video production process is filled with several significant challenges.
Some of the most common challenges businesses face when generating professional videos are:
- Budget (cost of production): Inadequate budget is one of the most common video production challenges, as it gets highly expensive—especially for small businesses. Small brands and businesses don’t have enough resources, high-end equipment, or the money to hire a professional video production team to get the best RoI.
- Quality: Ensuring high video quality is critical for businesses to ensure the result is highly effective. Poor lighting, camera, or sound can minimize the video’s impact and effectiveness, distracting viewers from the video’s focus.
- Lack of time: Video production is a time-consuming process, as it also involves the pre-production hassle, including coming up with video ideas, casting the right resources, and writing a transcript, and the post-production hassle of editing the videos. Thus, generating professional videos can be time-consuming for businesses, especially involving multiple shoots.
- Storytelling and lack of content ideas: The lack of content ideas and the skill to create a compelling story that resonates with your viewers and target audience is another common video production challenge. It involves understanding customers’ needs and creating a narrative that efficiently communicates with your target viewers.
- Adaptability: It’s essential for businesses to generate videos for multiple formats and platforms, like social media, television commercials, blog video content, and website video content, as each platform comes with its specific needs. And creating videos that adapt to all these platforms is another challenge for businesses.
- Space: Space crunch is a video production challenge that includes limited space for crew, equipment, talent, and movement.
- Hiring resources: One of the common challenges businesses face is finding the right talent to be a part of your video production that fits within your budget and availability and understands your video’s goals and brand message.
- Competition: Video production is a highly competitive space, as it requires creating out-of-the-box, creative, and innovative videos that capture users’ attention and stand out from the crowd, which is a challenge businesses face in this competitive environment.
So, what’s the solution to these problems? You guessed right; the answer is AI text-to-video converters.
Benefits of AI Text-to-Video Converters in Overcoming These Challenges
AI text-to-video converters use Artificial Intelligence technology to help you generate professional videos without needing high-end equipment or editing software.
All it requires is for you to enter a text input in the AI tool to generate a video as per your specific instructions automatically. For example, you can input the video’s description and key details or even a blog post to convert it into a video.
Here are the top benefits of AI text-to-video converters:
It automates your entire video creation process. Thus, it’s much faster than the traditional way of generating videos, eliminating filming, editing, and other manual tasks.
AI text-to-video converters don’t require high-quality cameras or expensive equipment and hire extensive production staff. Thus, it’s an affordable and budget-friendly alternative to the professional video-making process. All you need to do is input your video script, which takes care of the rest.
You can create videos in different languages using the AI text-to-video converters—making it highly convenient for your business if it deals with global customers and markets.
#4. More Customization
These converters provide high customization abilities, allowing you to customize your video’s length, content, style, format, and more to match your specific preferences.
#5. Highly Flexible
You can easily create videos in multiple formats, styles, and platforms, like websites and social media, making it effective for your business if you want to create video quickly and scale it across multiple platforms.
AI text-to-video converters let you create engaging videos with unique sounds, different voice actors, and immersive backgrounds to grab and hold your customer’s or viewer’s attention, increasing customer engagement.
Thus, AI video makers and text-to-video converters help solve the challenges associated with professional video production—automating the entire process without requiring much human touch, making it an affordable, convenient, and time-efficient solution for businesses.
So, if you want to create video product demos or explainer videos using AI, let’s look at the ten best AI text-to-video converters that facilitate video production for your business.
Synthesia is one of the most popular and powerful AI video generators that let you transition any text in emails, PDFs, blogs, and presentations into high-quality and professional videos in just a few clicks.
It just requires you to choose a suitable customizable template and AI avatar, paste or type in your text, and it automatically generates text into videos.
Synthesia allows you to choose from 55+ templates, 85+ avatars, and 400+ voices and turn videos into 120+ languages. This means if you don’t have the budget or resources to hire narrators or actors, you can choose custom AI avatars with realistic movements to narrate your text.
You can also easily edit and customize your videos by adding text, photos, animations, colors, transitions, styles, and more using the tool’s built-in video editor.
Besides, you can also add your brand assets, like logo, background color, and text font that reflects your brand image, and create videos with different use cases, like how-to videos, training videos, marketing, and explainer videos, within a few minutes.
Invideo is a popular text-to-video converter that converts your blogs, articles, and presentations into engaging and quality videos.
It consists of an intuitive drag-and-drop video editor interface with an extensive library of 5000+ configurable templates, 50+ AI-powered themes, iStock media, and filters to create YouTube videos, promotional videos, testimonials, or advertising videos for your business.
Moreover, you can also share the video content on different social media platforms, like YouTube, Facebook, and Instagram, with ease.
Hour One is an excellent AI video generator that allows you to convert text and create multilingual videos presented by virtual humans.
You can choose from over 100+ virtual humans that’ll present your videos and explain their content to your audience.
Hour One provides ready-made video templates, right from presentation videos and product tutorials to news videos and human resources.
You can choose from 60+ languages to create high-quality production videos at a cost-effective price and time-efficient manner.
The best part about Hour One is that it lets you create a free video to try out the tool’s features and see if it meets your business needs before investing your money and paying for its subscription.
Pictory is a simple script-to-video converter that works at lightning-fast speed and is perfect for video marketers, YouTubers, and course creators.
It doesn’t require you to possess any technical knowledge or video-creating or editing experience and lets you create your video in minutes using its powerful AI assistant.
Pictory consists of a huge media library, allowing you to choose from more than 3 million images and video clips and 15,000 music tracks to customize your video per your specific requirements.
Thus, you can easily add suitable music or your own professional voice-over over the videos, unlike several other text-to-video converters. Moreover, Pictory runs on the cloud and is highly compatible with Mac and PC, eliminating the need to download the tool on your computer and its chances of slowing down.
Elai.io is an easy-to-use text-to-video converter that claims to create videos 20 times faster than traditional video production—eliminating the need for professional filming equipment, crew, or a studio.
You can choose from over 65+ languages and leverage its auto-translation feature to gain the maximum impact. In addition, while elai.io provides a range of 25+ avatars, you can also request and create a custom avatar that better represents your brand. Learn more about how Elai.io works to help you create professional videos in minutes.
The Designs.ai videomaker is a faster, smarter, and easier text-to-video professional converter that uses several advanced AI and ML techniques and algorithms to generate amazing videos.
It proudly claims to possess one of the largest assets libraries with 500K audio files, 20 languages, 170M 123RF images, 50 voices, and excellent animations, effects, and transitions.
It’s highly optimized for all types of video campaigns and platforms, allowing you to resize the video and optimize its format with one click and publish it on platforms like Facebook, Instagram, YouTube, and TikTok.
You can choose from 20 global languages; it comes with seamless personalization and is perfect for startups, influencers, non-profit organizations, educators, agencies, government agencies, enterprises, and small businesses.
Steve.ai is perfect for converting your script or static images into immersive and engaging videos filled with captions, voice-overs, and music with the tool’s video-making assistant.
The tool has 1000+ custom video templates, including marketing, explainer, commercials, and educational.
Moreover, it offers over 20+ use cases to create videos, including video ad maker, product video maker, corporate video maker, text-to-video converter, and more.
So, Steve AI is an ideal choice if you need a text-to-video converter with features like rich graphics, music, and video assets, offering seamless collaboration.
Fliki.ai helps you turn text and script into videos using AI speech voices in minutes.
It just requires you to add your text or blog URL, and then Fliki will summarize the content, find perfect suitable visuals, and create a video with a human-like voice-over. Moreover, it also adds branded subtitles within your video.
It offers over 900 voices in 75 languages and 100+ dialects, ensuring it suits the video voice and format.
Some of the latest features offered by Fliki.ai includes voice cloning, a premium music library, Giphy integration, multi-level summarization, and interactive subtitles.
Colossyan allows you to convert scripts, PPTs, and blogs into videos in 75+ languages without any advanced equipment or experience.
It uses features like automated translation, an AI script assistant, a custom avatar, and video with subtitles to generate studio quality with human-like presenters.
You can create endless video tyles, such as educational and learning videos, marketing and sales videos, explainer videos, company onboarding videos, and blog content videos.
You can try this fast and scalable AI text-to-video converter for free.
Voice2v is a free and simple text-to-video converter that lets you convert text, images, music, and audio into videos in a single click.
You can add different effects to your video, including animations, slideshows, water effects, and the 3D transition effect, to make it more appealing to your viewers. In addition, it also lets you add your brand logo and edit your audio and video using its simple editor.
This tool lets you choose from different fonts, font sizes, alignments, and options to add a shadow effect to your video’s subtitles.
However, unlike other text-to-video converters, Voice2v offers limited language options and an old converter interface with restricted features. For instance, it doesn’t provide AI avatars like Synthesia or Colossyan to make your videos more interactive.
Integrating videos within your marketing campaigns and website content is critical to satisfying customer demands, staying in the competition, and increasing customer retention and business sales.
However, creating professional videos isn’t a piece of cake. Hence, AI text-to-video converters offer an easy, affordable, and engaging solution to create professional videos in minutes.
This article helps you understand the importance of video content and choose from the best AI text-to-video converters that offer the necessary features you require to create and publish professional and quality videos for your business.
Next, check out the best video optimizer software.