Someone has rightly said: “Old is Gold.”

The rise of static websites is proof that old things come back to rock time and again. Now, both small and large businesses are utilizing static websites and their extended benefits. So, static websites are back, stronger than ever.

But what’s the reason that compelled the sudden rise of static sites?

Well, the trends in web development come and go, but one thing remains constant always – the desire to have a high performing website. Also, the end-user behavior is rapidly changing as they expect blazing-fast page speed and more engaging experience with no place for frustration.

To meet this demand, web developers constantly push websites to achieve more, adding more features to applications and sites. But in the process, website performance gets compromised.

This is where static websites come into the picture!

What is a static website?

There is a common myth about static websites that it’s a new technology. Static sites have been with us for ages, and they are the original way of web development. Early developers used vanilla HTML, JavaScript, and CSS to build a website with no libraries, plugins, or frameworks.

Simply put, content on a static website remains the same after every visit, unlike dynamic where it changes. Your server generates these static files and returns it to the browsers. These websites can fetch data from almost anywhere, including APIs, CMS, and other content files.

A Static website discards unnecessary complexities and focuses majorly on improving efficiency and performance. It does not rely on databases; instead, it includes basic HTML, JavaScript, and CSS to produce weightless business profiles and landing pages.

As a result, it helps you bid goodbye to longer load times and annoying delays. Hence, developers can create fast, reliable, and efficient applications to offer great users experience with less development time.

What are the benefits of using a static website?

Speed 🚀

As there are no back-end systems, client-server requests, nor database queries involved in delivering a static website, it exhibits blazing-fast performance with its servers always ready with HTML outputs. Besides, it can include a caching feature to eliminate delays.

Security 🛡️

With no database to exploit, no ground for unauthorized access, and no extensions or plugins to route into your system, static websites offer much more security than a dynamic website. Thus, you are safe from phishing campaigns, online snooping, malware, or any sort of data loss.

Scalability 🙌

Scaling and replying to a static website is relatively much simpler, while the overall application is more stable as well. The server can handle huge traffic incidents due to reduced load associated with static files.

Hosting and Affordability ❤️

Basic HTML files require fewer spaces, which makes it simpler and easy for hosting these websites. You can cut down costs while channeling your resources for integrating automated builds or Git to incorporate modifications in the system.

Sounds cool?

If affirmative, let’s find out the top platforms where you can host your static website to start reaping its benefits.

Netlify

With Netlify, you can publish web projects from Git repositories without complex setups and server maintenance. Automate your processes by using its CI/CD pipeline for webs developers. You can even preview the entire site to see how your website looks like before publishing it.

Deploy your static website on its global and multi-cloud CDN – Edge, which is designed for optimizing the performance. Netlify supports a multitude of third-party applications and tools, including add-ons such as Analytics, Identity, Forms, and Fauna database.

Utilize the automated workflow by Netlify to simplify everything through Atomic deployments, unlimited rollbacks and snapshots, cache invalidation, custom headers, DNS management, redirect, and proxy rules.

Netlify hosts your website in a redundant global Application Delivery Network for serving your web pages consistently and quickly. You can also manage your DNS zones through their dashboard.

Stay secured with automatic HTTPS as Netlify offers a TLS certificate by Let’s Encrypt for free. It provides advanced and API-driven functionality with no complex integrations. It offers API gateway, JWT-based data access control, proxied headers for authentication, stored variables, and webhooks.

Get deeper insights into your website visitors, sources, page views, etc. through Netlify Analytics. You can also use AWS Lambda functions, manage signs, password recovery, logins, etc. without rolling the authentication service.

Manage submissions and forms without enabling JavaScript or extra codes. With Netlify Large Media, you can handle big assets, and version control your files irrespective of its size.

Google Cloud Storage

Leverage the highly secure and scalable platform of Google Cloud that empowers businesses of all sizes, from individual developers to big enterprises.

It features Object Lifecycle Management (OLM) that you can use to configure all your data in order to transition automatically to low-cost storage classes. You can set criteria for your data and manage it with ease.

Google Cloud includes a growing list of global data centers with so many options for automatic redundancy. Choose the location and the way you want to store data in order to optimize your website for quick response time and create a complete plan for disaster recovery.

With storage class, you can determine the pricing model as well as availability applicable to tour stored data. You can choose:

  •  Standard
  • Nearline once every month
  • Coldline once every quarter, and
  • Archive once every year

Google Cloud offers object versioning that allows you to store object copies in case they are overwritten or deleted. You can define retention periods for which you want to store the objects before deletion. You can even hold an object to prevent it from deletion.

Encrypt and store your object data through encryption keys that the Cloud Key Management Service stores. You can disable object ACLs to control access uniformly to your resources on the Google Cloud. Bucket Lock in included to let you configure data retention policies.

Send notifications when you create, delete, or update objects. Maintain data access and activity logs and control access permissions using the Cloud Identity and Access Management (IAM). Google Cloud offers integrated repositories for machine learning and analytics.

Hosting site on GCS is easy.

Alternatives to Google Cloud Storage:

Amazon S3

Amazon S3 includes straightforward management features to let you organize and configure data. It is designed to provide high durability and data storage for an enormous number of applications.

 

Amazon S3 can create object copies, offers affordable storage classes, possesses audit capabilities, and maintains tight security with its S3 Block Public Access and compliance programs like PCI-DSS, HITECH/HIPAA, FISMA, etc.

Vultr

Vultr supports flexible integration through S3 API and provides a scalable on-demand architecture that you can rely on. It uses NVMe caching to turbocharge performance and ensure your data is available all the time.

You can also store your static media data like images, videos, and audios.

Surge

Surge provides an easy path for the developer where they can deploy projects on a high-quality CDN via Grunt, NPM, and Gulp.

With every project, you can leverage support for a custom domain, pushState support, free SSL certification for Surge domains, custom 404 pages, restriction-free CLI deployment, Grunt toolchain integration, and cross-origin support for resources.

Surge integrates with the build tool you use to make deployments easier. Such tools include Grunt plugin, Gulp plugin, npm script, Git hooks, Jekyll, Node.js, Static Site Generators, CI services, and other automatic deployments.

Invite your teammates and collaborators. All you need is to just enter one command to publish your content on your website.

Render

Deploy your static site easily on Render.

Just Link GitLab or GitHub repository, and let it build your website and serve it on a global CDN. The best thing is that static sites are free on Render with no additional cost up to 100 GB bandwidth a month.

After exceeding 100 GB bandwidth, pay $0.10 / GB in a month. It offers automatic and continuous deployment and proactive cache invalidation for zero downtime instances. You can add unlimited collaborators and teams for free, so you can get their help in managing the site.

Render offers Pull Request Pageviews automatically to allow you to test changes and view them before publishing. Get bandwidth graphs in detail for greater transparency, native support for HTTP/2 for better page loading speed, rewrites, and redirects, so you don’t have to write codes, custom HTTP headers for improved performance and safety.

For added performance, Render offers Automatic Brotli Compression, which reduces page sizes and makes sites faster.

Render also includes automatic redirects from HTTP to HTTPS, along with an unlimited number of custom domains. In addition to supporting simple HTML/JavaScript/CSS sites, it offers complex site generators like Create React Application, Jekyll, Vue.js, Gatsby, Hugo, Next.js, and Docusaurus.

Its global CDN is incredibly fast, secure, and reliable, and they also cache all your content on worldwide network edges to deliver the best user experience.

GitHub Pages

Individual developers and wanting to host static websites and deploy codes online can use GitHub for free. Adding a custom domain is easy; you just have to include a CNAM file into your account.

For generating a static code, you can create a fresh repository from account management and deploy it using a subdomain in order to test it. GitHub provides you with one website for each GitHub account as well as an organization along with limitless project sites.

Firebase

Want a production-grade static site hosting?

Firebase is a good option!

In addition to hosting your site, you can utilize its real-time database along with file storage. It offers free SSL certification and custom domain, even in its free plan. However, you can upgrade to a paid version for increased bandwidth limits and storage capacity.

With Firebase, deploy not only your site but also one-page web application, progressive web application, and a mobile application landing page without any hassle.

It does not matter from where your user is accessing your site; Firebase delivers fast performance with SSD-backed hosting on efficient CDNs. You get automatic configured SSL absolutely free for each deployment.

Users can also connect custom domains without painful verification. Deploying your site is also possible with a single command, and you can roll-back to a version or view deployment history as well from its Firebase console.

Vercel

The all-in-one platform of Vercel offers both JAMStack and Static website deployment. It requires no configuration and works with any type of web framework. With every site, you get a preview URL that you can share with your team to collaborate.

Vercel offers blazing-fast site performance with scalable and simplistic deployments. Just move to Git to make your site live.

It supports popular front-end frameworks like Next.js, Vue.js, React, Angular, Gatsby, Hugo, Nuxt, Ember, and Svelte. Run instant tests for each deployment and then release them with full confidence. It facilitates easy integration with Git providers like GitHub, Bitbucket, and GitLab.

Vercel also features dynamic site re-building with deployable hooks, which comes handy while working your CMS. You can generate a single page at one go, so you do not have to rebuild the entire site. Vercel guarantees 99.99% uptime as a result of its ultra-fast global CDNs located in 70 cities.

Conclusion

The days of static sites are not over. Especially when online threats are the biggest concerns across the globe, static sites are back stronger than ever to rule the web again and support your business.

Next, check out some of the best practices to secure static sites.